The Best Makeup for African American Skin

Unsure of how to choose the right makeup for darker skin? Don’t worry, you’re not alone. Discover how to pick the perfect makeup for African American skin to keep your complexion clear and luminous.

Quick facts: Best Makeup For African American Skin

  • ✅ Foundation should be two shades darker than the natural skin tone for African American women – Total Beauty
  • ✅ A concealer should be used to blend foundation into the natural skin tone – Total Beauty
  • ✅ Bronzers should be used to highlight the cheekbones and contour the face – Allure
  • ✅ Lipsticks should have a blue undertone – Allure
  • ✅ Opt for cream-based eyeshadows with shimmer – Essence Magazine

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When it comes to makeup, choosing the right foundation can make or break your look. Finding the right foundation to match the unique needs of African American skin can be a challenge, but with the right research and knowledge, you can find the perfect foundation for you. Let’s talk about the foundation options for African American women and how to choose the best one.

Identify your skin type

When selecting the best foundation for African American skin, it is important to first identify your skin type. Knowing your skin type will help you consult makeup professionals and make more informed decisions when shopping for makeup products.

Oily skin has a tendency to become shiny throughout the day, while dry skin can appear dull and flaky. Normal/combination skin appears balanced with controlled oil production in some areas and dryness in others. Lastly, sensitive skin can be prone to redness, irritation, and breakouts.

Each of these four types of African American skins requires different foundation formulations, textures, shades, and products. For example, oily skin may benefit from matte-finish foundations with oil-absorbing properties whereas dry or sensitive complexions may need a hydrating or illuminating formulation with nourishing ingredients like glycerin or hyaluronic acid. Additionally, for best results it is also recommended that you test multiple shades on your jawline or inner arm to find the perfect match for your complexion.

Choose the right foundation

Choosing the right foundation is important for African Americans, as their skin tone is often harder to match than other skin tones. While there are foundations created specifically for people of color, finding the best foundation for African American skin can be a tricky task. With so many choices on the market, it can be difficult to know where to begin.

When choosing a foundation for African American skin, it’s important to look for products made with natural ingredients that won’t clog your pores or cause irritation. It’s also important to read labels and avoid foundations with chemical or artificial fragrances, which can cause breakouts and allergic reactions. When shopping for foundation, you should also look for shades that are slightly lighter than your natural skin tone; this will create a more even complexion and ensure that you have the right shade of foundation when applying it on your face.

Consider long-wear foundations

When it comes to foundation, long-wear formulas are key for African American skin. African American skin tends to be more prone to oiliness and shininess, which can lead to makeup slipping and sliding off the face. To counteract this, long-wear foundation is essential. It offers a full coverage that will last up to 24 hours—or longer!

Also, look for foundations that contain SPF or a sunscreen protection factor of at least 15 for an added defense against the sun’s harmful UV rays. At the same time, it’s important not to compromise on blending your foundation into your natural skin tone. Make sure you choose a foundation color that matches your own complexion perfectly. Test the shade on your jawline before making a purchase and apply the product in natural daylight for best results.


When it comes to makeup for African American skin, concealer is an essential part of your makeup routine. Concealer helps to cover up dark spots, blemishes, and other skin imperfections, giving your skin a more even tone. But, it’s important to find the right concealer for your skin type so that it blends in seamlessly.

In this article, we will explore the best concealers for African American skin:

Choose a concealer that matches your skin tone

When choosing a concealer for African American skin, it is important to find one that matches your skin tone as closely as possible. An exact match in terms of tone, undertone, and desired coverage will help ensure the success of your makeup application. The two most important components of finding the right concealer are careful color selection and getting the correct product type.

A correct match in both areas will help you get the desired coverage while seamlessly blending into the skin. To find a concealer that matches your skin tone, use natural sunlight when swatching different shades of concealer on the side of your face. It is also beneficial to look for products that contain anti-aging elements like peptides and antioxidants which can help protect dark circles and fight signs of aging around the eye area.

Make sure to choose a product with a lightweight, non-greasy formula that won’t cake up or settle into fine lines or wrinkles under the eyes.

Consider cream or liquid concealer

When it comes to the best makeup for African American skin, cream and liquid concealers are two of the best choices. They are more effective in blending with your natural skin tone and minimizing the appearance of imperfections.

  • Cream concealers have a thicker consistency that makes them easier to blend.
  • Liquid concealers have a light feel and can provide medium to full coverage depending on the formula you choose.

Using both types together can help you achieve a flawless complexion. If you’re looking for fuller coverage, stick with cream concealer as it will provide more coverage than liquid, however liquid is good for spot-treating and providing extra brightness, which is especially helpful when dealing with dark circles or brightening up dull skin.

When using cream or liquid concealer, make sure to use one shade lighter than your natural skin tone to ensure that it blends well and doesn’t look too cakey or heavy.

Look for waterproof concealer

When looking for the best makeup for African American skin, especially when it comes to concealer, one should always look for a waterproof option. This will ensure that your makeup won’t run or smear throughout the day, particularly in hot and humid climates. Waterproof concealers also tend to have better coverage than other types of concealers, and can provide a more even complexion.

They often contain oil-absorbing ingredients like dimethicone and cyclopentasiloxane, which help to keep the formula matte on the skin. When shopping for a waterproof concealer specifically designed for African American skin tones, select a formula with non-irritating ingredients like silicone polymers as well as nourishing oils such as jojoba and sunflower oil. This will help to soothe any dryness or irritation that may occur from your makeup throughout the day.


Blush is a great way to enhance the natural beauty of African American skin. Blush can help create a dewy and radiant look, accentuating your features and bringing warmth to your face. However, finding the right blush for African American skin tones can be tricky. In this article, let’s explore some of the best blushes that work especially well for African American skin.

Choose a blush that complements your skin tone

When choosing a blush for African American skin, it’s important to choose one that complements the skin tone. Blush should be chosen based on the undertone of the skin. Those with cooler undertones should select blush with purples or pinks, while those with warmer undertones should opt for warmer shades like oranges, golds or corals.

It’s important to also pay attention to the pigment and texture of the blush – a cool-toned matte goes better with cooler tones while a warm-toned color with glimmer works best on deeper complexions. While everyone is different, these are generally good rules of thumb to follow when selecting a blush for African American skin.

Blush should be lightly applied with an angled brush and blended out toward the hairline and temples in order to create a natural effect and keep makeup looking fresh all day long.

Consider powder blush

Powder blush is a great choice for African American women because it allows you to control the intensity of your color. For example, if you are looking for a natural flush of color, all you need is one light application of powder blush. On the other hand, if you want a bold, dramatic look, multiple applications can easily be achieved with powder blush. In addition to its versatility, powder blush also tends to last longer throughout the day than creams or liquid formulations—making it a great choice for busy women on the go.

When choosing colors for powder blush, warm peach and pink tones tend to work well on darker skin tones—especially when combined with highlighters in shades like bronze and golden tan. Additionally, keep in mind that your skin tone may appear differently in different lighting conditions. To ensure that your final look is flattering no matter what time of day it is, consider testing out colors in natural light to get a better idea of how they will appear outdoors.

Look for long-wear blushes

When it comes to finding the best makeup solutions for redheads, long-wear blushes should be top of your list. This type of blush is designed to hold in place all day while still looking natural and beautifully blended. Choose a blush with a pinkish tone, as this will enhance your natural complexion without looking overdone or out of place. You can also look for blushes with a matte finish—these will provide an even more natural look than those that feature shimmer and sheen.

For extra staying power, try using a primer before applying the blush. This will keep the color in place longer and reduce any smudging or fading throughout the day. Don’t forget to use a setting spray when you’re done—this will help keep everything in place for hours on end! With these tips, you’ll be able to find the perfect long-wear blush that looks great on African American skin tones!


Finding the perfect lipstick for African American skin can be difficult due to the variety of shades and textures available. Lipstick can be used to enhance your features, add a pop of color to your look, and brighten up your complexion. However, choosing the wrong lipstick can cause your makeup to look unnatural.

To make sure you get the best results, let’s look at the qualities of the best lipstick for African American skin:

Choose the right shade for your skin tone

Finding the right shade of lipstick for African American skin tones can be tricky, as some shades may look too light, too dark, or just plain wrong. The best way to go is to choose a lipstick shade that matches your skin tone as closely as possible. When selecting a lipstick, start by looking at your undertone—like cool purple or warm yellow—then choose a color that matches.

If you have a darker complexion opt for lipsticks with blue or purple undertones and if you have a lighter complexion try shades with orangey or pink undertones. You can also experiment with different finishes such as glossy and matte to find one that’s most flattering for your skin type. Lipstick shades like soft mauve, dark cherry, and berry pink look gorgeous on African American women, but ultimately the color of lipstick you choose should be based on your individual style preference.

Consider matte or glossy lipstick

When it comes to choosing lipsticks for African American skin, you have two options: matte or glossy. Matte lipsticks provide a more subtle, muted look and are great for making bold statements. Glossy lipsticks, on the other hand, are much more hydrating and can give your lips a glossy shine. They also come in a wide array of colors, so you can experiment with different shades to find one that suits your complexion best.

Both matte and glossy lipsticks will help add a burst of color to your face and enhance your overall look. It’s all about finding the finish that works best for you! With countless shades available on the market today, there’s something out there just right for everyone—no matter their skin tone.

Look for long-wear formulas

When it comes to lipstick, African American women should look for long-wear formulas that can withstand the wear and tear of a busy day. Find a formula that allows you to wear your lipstick through lunch and not worry about it fading away or coming off. Additionally, opt for lipsticks with staying power when attending events or special occasions. Long-wear formulas are perfect for those times when you want to make sure your lip color stays vibrant from the start of the night all the way through to the end.

When shopping for long-wear lipsticks, look for formulations that are rich in pigments and often come in matte or satin finishes. These types of formulas tend to be richer in color and stay put for hours on end without smudging or transferring. Lastly, make sure to stock up on a few different shades – from natural nudes to bright pinks – so that you’re covered no matter what occasion arises.



There are a few different types of highlighters that work well for African American skin, so let’s discuss what the best options are.

Choose a highlighter that complements your skin tone

When choosing a highlighter, African American women should look for shades that match their skin to get the best results. In general, those with medium to dark skin tones will look best when they choose warm gold and bronze tones. For lighter skin tones, silver or champagne will work best. These shades should enhance the natural color of your skin without looking too stark or false.

It’s important to avoid using too much highlighter, as this can create a cakey look on the face which won’t be flattering. It’s also important to pick a highlighter that has a creamy consistency so it glides smoothly on the face and delivers an all-day glow without being powery or overly shimmery. Experiment with different formulas and finishes to find one that works well with your complexion!

Consider cream or powder highlighter

Highlighter is a key player in the makeup game and can be used to accentuate features that already exist. When it comes to achieving the perfect highlight for African-American skin, it’s best to play with both cream and powder highlighters.

Cream highlighters are great for adding depth and definition to the face, while powder highlighters can bring a soft, subtle glow. Both can be used together or separately depending on the desired look.

For those looking for an extra kick of drama, go with a shimmery or pearlized Highlighter. It’s important to note that when selecting a powder shimmer/glitter highlight for African-American skin tones, opt for shades with flecks of gold which tend to look best against darker complexions. It’s also important not to choose hues that are too light – they often appear ashy or chalky against the complexion instead of blending seamlessly into it.

Look for long-wear formulas

When searching for the best makeup for African American skin, look for long-wear formulas. Long-wear makeup is designed to stay put from day-to-night and not require frequent touch ups, which makes it perfect for those with darker skin tones. For highlighter specifically, opt for a creamy formula that can be layered on top of foundation to add just the right amount of glow without looking too heavy or overdone.

Keep in mind that certain shades – such as golds and bronzes – may be more flattering on darker skin tones than lighter hues like pink or silver. Additionally, look out for formulas with hydrating ingredients like jojoba oil and shea butter to help keep your skin looking radiant throughout the day.

FAQs about: Best Makeup For African American Skin

Q: What is the best foundation for African American skin?

A: The best foundation for African American skin is one that is oil-free and provides a matte finish. Look for foundations that are specifically formulated for dark skin tones and provide a natural-looking coverage.

Q: What is the best lipstick for African American skin tones?

A: For African American skin tones, you should look for lipsticks with a deep, rich color. Try shades like berry, deep burgundy, plum, or chocolate brown for a beautiful, natural look.

Q: What are the best eyeshadows for African American skin tones?

A: When it comes to eyeshadows, you want to look for shades that will complement your skin tone. Try shades like bronze, gold, copper, and deep purples for a beautiful, natural look.

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